Marketing614_sherwinb
Friday, April 23, 2010
Customer Benefits Exercise
Hey guys, This was from my presentation to Professor Nordhielm. I was a little stuck on some of the operation metrics. Maybe you guys have some good insight?
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Sherwin
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Question
5- Box Revisited
Customer Benefits Exercise
Feature Benefit Value Map
5 Box Exercise
MV and Customer Definition
More Thoughts
Marketing Objective: Stimulate Demand / Retention ...
Beginnings of the Plan
Iranian-American Cultural Society of Maryland
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