Question

So I'm on one of the last parts of the assignment: Execution.
The Syllabus indicates that Professor Nordhielm wants to see us clearly define the product with key points of interest. In my case, does this mean.. clearly defining the different communication methods I've thought about using. I.e. Radio advertisement - defining what will be communicated in the advertisement etc.

OR does this mean clearly defining the Building that IACS proposes to build. (Both can be considered a product in their own way). I'm thinking I will clearly define both, out of confusion.

Comments would be appreciated!

- Sherwin